8x8 Vice President, Global Demand Generation • 1mo
The first 30 days are for diagnosis, not prescription. I focus on a handful of signals that tell me whether the engine is fundamentally healthy or broken: stage-by-stage conversion rates across the funnel (not MQL volume in isolation), pipeline coverage against sales targets by segment, sales cycle velocity, and cost per qualified opportunity paired with CAC payback. I pair the data with structured sales feedback, listening for patterns across multiple reps rather than one-off complaints, and I ...Read More
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