Question Page

What advice do you have for recent graduates that want to go straight into Demand Generation?

Jennifer King
Snowflake Head of Demand Generation1y
My recommendation is to apply and not be discouraged. Learn as much as you can on the subject. If you are able to have a good understanding conceptually, you will stand o...
...Read More
927 Views
Jessica Cobarras
Asana Chief Marketing Officer (interim)1y
I personally started my career as an entry level contractor at Salesforce, where I worked for 17 years and had 12 different roles. By the time I left, I was a Senior Vice...
...Read More
1316 Views
Tamara Niesen
WooCommerce CMO | Formerly Shopify, D2L, BlackBerry3y
Network and seek advice. Getting to know people in the field, genuinely asking about their roles, responsibilites, what keeps them up at night, recommendations on where ...
...Read More
1509 Views
Katie Jane Parkes
Apollo.io Director of Social, Community & Customer Marketing | Formerly Shopify3y
My advice for recent graduates looking to go straight into demand generation is to think about your own experience as a person who loves certain brands. Ask yourself what...
...Read More
717 Views
Laura Lewis
Lexia Learning Director, Demand Generation & ABM | Formerly Addigy, Qualia, Progress2y
Know what Demand Generation is, why you want to go into it, and show that you've done from preliminary work to build skills relevant to the field.Many times, recent gradu...
...Read More
503 Views
Erika Barbosa
Counterpart Marketing Lead | Formerly Issuu, OpenText, Webroot3y
I recommend that you stay motivated and curious. It’s absolutely possible to get an entry level role in demand generation early in your career. One of the amazing aspects...
...Read More
479 Views
Fanette Jobard
Adyen Senior Marketing Manager | Formerly JFrog, Algolia, Docker6mo
Come Aboard! Demand Gen is the Place to BeDemand Generation is where the fun is: it's fast-paced, highly measurable, and directly tied to company growth. It's an excellen...
...Read More
438 Views
Kexin Chen
Harvey Vice President Marketing2y
There are so many great paths into demand gen. I actually think spending 1-2 years (at most) in a Sales Development or Business Development Representative role is an inte...
...Read More
490 Views