Question Page

What is the difference between traditional marketing and growth marketing?

Ravali Dodia
ServiceNow Director, Integrated Marketing Campaign Management10mo
Traditional marketing is more like "let's get our name out there." So think of big campaigns, billboards, TV ads, magazine spreads. It's not super personalized, planned i...
...Read More
785 Views
Kanchan Belavadi
Snowflake Director Field Marketing - GCC, IndiaWed
Depends on who you ask! But typically traditional marketing focused more on customer acquisition, lead generation, events, etc. There wasn't much marketing focus on custo...
...Read More
186 Views
Pamela King
YouTube Marketing Lead for NFL Sunday Ticket on YouTube TV | Formerly Google Cloud6mo
Traditional marketing is about getting the word out and generating awareness (1: many). Growth marketing is about generating outcomes and ensuring each user has the right...
...Read More
535 Views
Erika Barbosa
Counterpart Marketing Lead | Formerly Issuu, OpenText, Webroot2y
I believe the main difference between traditional marketing and growth marketing lies in the overall approach. Traditional marketing typically relies on tried-and-true me...
...Read More
1134 Views