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How do you get the exec team on board with your product strategy?

Wade G. Morgan
Airtable Product Strategy & Operations4y
For us, product strategy stems from company strategy, so it's first important to have a firm grasp on where the company strategy is headed holistacally, and why. Addition...
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3785 Views
Tara Wellington
BILL VP of Product, Product Platform1y
The two things you need to ensure that you can get your exec team on board with your strategy is (1) Clear communications plan (2) A strong, well researched factbase stan...
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945 Views
Aleks Bass
Typeform Chief Product Officer2y
This question is intriguing. Let's begin by examining instances where product strategy discussions didn't go as planned, both in my own experience and those of others. I'...
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682 Views
Sandeep Rajan
Patreon Product Leader4y
I encourage my teams to start by understanding their objectives, plans, assumptions & approach to risk management. We listen carefully and figure out where the gaps a...
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696 Views
Sailaja Kalle
Gainsight Director, Product Management6mo
Product Strategy needs to align to Company's overall vision and the problem that we want to solve. Who are we Helping ... Solve what ..... With .......WHy they we will c...
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667 Views
I would contend that this starts with getting your exec team involved early in the strategy discussions so they have an opportunity to have their say and put some skin in...
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1343 Views
Jonathan Gowins
Openly Director, Product & Design2y
Step one (Do not skip this step!): Make sure you understand the company (or division) strategy that your leadership team is accountable for. If it's vague, push for clari...
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1023 Views
Pavan Kumar
Gainsight Director, Product Management | Formerly Cisco1y
The first and major step for any initiative would be to clearly understand the company's goals and priorities - and ensuring that your product vision and objectives close...
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602 Views
Derek Ferguson
GitLab Group Product ManagerApr 16
Executives care about impact on the business, risk, and whether you've actually thought it through. Your job is to address all three without making them sit through a 40-...
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272 Views