How do you break up responsibilities when you're the first and only PMM and now you are hiring a new PMM to work under you? In a fast growing SAAS startup?
4 Answers
Virta Health Director of Product Marketing • 3y
Congrats on growing the team! In a two person team, you have to look at the top priorities, where you can have the biggest impact (where you are uniquely needed the most)...
788 Views
SurveyMonkey Director of Product Marketing | Formerly Apple • 1y
Congratulations on growing your Product Marketing team! Even with a team of two, there are a number of different ways you can consider structuring the team. The ‘north st...
832 Views
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Enable VP of Product Marketing | Formerly Crossbeam, 6sense, JazzHR, Imagine Learning, Appsembler • 3y
I tend to coalesce early-ish stage PMM teams by product pillar/functionality. For example, if you group certain features into capabilities, split roadmap ownership betwee...
1076 Views
AUGMENTT VP of Marketing | Formerly Instruqt, Mural, Twitter, Anheuser-Busch InBev • 1y
It's important to note that the answer to this question will vary from company to company. First, you should have a good understanding of the current situation in order t...
440 Views