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4 answers
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Vishal Naik
Product Marketing Lead at Google | Formerly DocuSignDecember 6
Its about doing the work. I view influencing the roadmap as a byproduct of a great process rather than a task itself. So as you build up your understanding of the product and your user needs and you m
Aaron Brennan
Product Marketing at Dropbox April 6
First off, Hey everyone! Nice to be doing this AMA with everyon and we will kick it off here with How do you influence the Product Roadmap and a PMM. So this is a great question and I build and strate
Monty Wolper
Senior Director of Product Marketing at Vimeo February 15
The first step here is often the most easily overlooked: understand the product team’s goals, so you can figure out how to position and prioritize your projects in a mutually beneficial way. Secondly,
April Rassa
Product Marketing at Cohere | Formerly Adobe, Box, GoogleApril 1
Captain obvious here but customers and data. Framing stories and pain points mapped to personas helps, partnering with your Product team so you're locked in the customer journey is also super helpful,