If you were the first PMM hire in a B2B company, what would be your approach to growing your PMM team? How would that be different between product-led-growth and enterprise B2B companies?
3 Answers
As a first PMM at any company you first want to establish your charter and define key areas of responsibilities based on company priorities. Based on that, you'd want to ...
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Adobe Sr Director of Product Marketing, Creative Cloud • 1y
The answer is this depends.If you're the first hire, go do the best job you can do against the goals you have - finding pmf, growing top line, driving awareness of the pr...
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Ironclad VP of Product Marketing • 2y
If you are the first PMM hire in a B2B company, you need to very quickly establish your charter/mission and socialize your team's priorities and the corresponding KPIs th...
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