What are good conferences to attend related to product marketing?
SVPG (http://www.svpg.com) recently announced this one:
Announcing: How To Rethink Product Marketing – San Francisco, April 11
My partner, Martina Lauchengco, only puts on two public product marketing workshops a year. Product Marketers are an essential partner in making products successful. This workshop will improve product marketing skills, bring more definition to the role at a company, and train up product managers who want to understand more about bringing products to market. You can learn more and register here:
https://www.eventbrite.com/e/svpg-workshop-how-to-rethink-product-marketing-spring-2018-tickets-42472540512
I've attended this and thought it was helpful although many things she described were not covered under product marketing at my company. I did find it valuable as a thought starter about how other companies may be doing things and she shares all the materials afterward.
Sharebird is hosting virtual Q&A panel events every month. We get great event panelists, so it's a great place to get your questions answered from top product marketing leaders. 200 to 300 product marketers register for each event.
You can see the list of our upcoming and past product marketing events here: see product marketing events.
Upcoming Event
To be honest I've never really seen one. The SF Product Marketing Meetup is the closest thing I've seen - https://www.meetup.com/product-marketing
Here are some links for events, summits, and podcasts to boost your product marketing knowledge:
Links for podcasts:
Ready for Launch by Tamara, Andy & Jason
Women in Product Marketing by Sharebird and Mary Sheehan
The Product Marketing Experts by Sharebird and Jeffrey Vocell
Product Marketing Alliance podcasts
Links for summits and events:
For me, these are my must-attend events - I make time for them whenever possible, live or on-demand.