What partner marketing KPIs are you goaled on?
3 Answers
Sentry Director of Product Marketing • 5y
I typically see the partner marketing team tracked on pipeline numbers and opportunities. That said, I think it depends on your partner marketing strategy and your market...
2124 Views
Okta Former Sr. Director Platform Product Marketing • 4y
Generally speaking, partner marketing influences sales pipeline and revenue. Not different from product marketing in this aspect. With each partner, there should be speci...
1453 Views
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AlertMedia Vice President Product Marketing | Formerly TrustRadius, Levelset, Walmart • 4y
There are typically strategic outcomes and tactical outcomes to partnerships. Partnership GTM leaders should be goaled on the tactical outcomes, but also incentivized to ...
623 Views
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