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What are your thoughts on best practices for an enterprise software first call deck?

Joe Goldberg
Vanta Director of Product Marketing | Formerly Snowflake, Splunk, VMware, Sigma Computing • 2y
When building it, of course lean heavily on sales feedback, including how the best sellers pitch. Ask to see any custom decks they use.Do not forget the goal of FM deck i...
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Michele Nieberding
Treasure Data Director of Product Marketing • 2y
Let's start with best practices, then get into an outline I like to use!Best Practices:Keep the presentation concise and focused. Don't try to fit everything in at once.R...
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1156 Views
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🟧 Hugo H. Macedo 🟧
Advisor & Investor | Product Marketing Expert | B2B | Formerly Pandadoc,Unbabel, McKinsey • 2y
The best deck is no deck. I would have just backup slides to use if the questions come: company, customers, product 1 pager, case studies.The first call should be mainly ...
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Florian Delval
ActionIQ Director, Technical Product Marketing Manager | Formerly Adobe • 2y
Preparation:DON’T: Join the first call without any preparation.DO: Conduct thorough research on the company's recent results, key initiatives, strategies, and potential p...
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