What is your advice for honing messaging skills?
2 Answers
Amplitude Product Marketing Director • 1y
Read a lot of diverse literature and get really good at story telling :) it also helps to be passionate about the products that you sell. Messaging is ultimately more art...
2112 Views
Ethos Head of Marketing, B2B | Formerly Meta, Microsoft • 2y
Do it for fun! Try it on products you use but don't work on, ads you see on TV etc. It makes it much lower stakes to get into the mindset of using a messaging framework, ...
1335 Views
Upcoming Event
Mastering Market Research
Related Questions
What are ways to sharpen your messaging skills without having a role that builds messaging?How do you know when messaging is working well, and when it should change?As a new product marketer I am struggling with messaging. What is the best way to develop this skill? How would you recommend Product Marketing Managers improve their messaging skills? Do you have any books you'd recommend to get better at messaging?Who is the biggest critique of your messaging (customer success, sales, product) and how do get them on your side?