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Specifically types of questions that work best to draw out the information you need.
3 answers
All related (89)
Holly Watson
Product Marketing SME, AWS at Amazon February 9
Thanks for asking - love this question.  I'll walk through some insights gained from our most common and often strongest partners for PMM.  Insights from Sales: Strong sellers know how to sell. They
Aliza Edelstein
Sr. Director of Product Marketing at Brex December 2
The key to keeping messaging initiatives on track is to ensure internal stakeholders are bought in and represented throughout the process. In addition to making sure they feel heard, your messaging, l
Evelyn Ju
Head of Marketing at Persona November 16
In general, I would bucket the insights we need into a few different categories: for team planning and priorities, customer insights, and feedback on specific messaging or product features. Planning a