ServiceNow Director, Product Marketing - Employee Experience & HRSD | Formerly Microsoft, AT&T, Endurance International Group • Thu
What Product Marketing workflows can benefit from AI?
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Probably the most research, time-suck heavy work like synthesizing broad concepts or POVs. The thing AI can't do it tell you if a strategy is right, or if a framing actually resonates with your very human customers. You should reserve the judgement and sense-making work for yourself and delegate the bulk assembly and processing work to AI.270 Views -
Salesforce CMO - Next Gen Platform • Fri
Content creation, coding, and data connection workflows benefit.
AI is used for blog creation, video editing, building dashboards, and connecting data across systems like Slack and Google Drive.41 Views -
Twilio Senior Director, Product Marketing • Fri
Market research, user research, content dissemination, and launch co-pilots benefit.
AI helps scale market context, produce podcasts and one-pagers from research, and scaffold launch work like FAQs and release notes.37 Views -
Confluent Product Marketing Leader (Microsoft / DigitalOcean / Sourcegraph / Confluent) • Fri
Research, learning, and building internal tools benefit greatly.
AI accelerates research by condensing weeks into hours. It also enables building tools like ROI calculators without engineering support.38 Views
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