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What techniques do you use to influence decision-making without direct authority?

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  1. Nikhil Balaraman
    Nikhil Balaraman

    Pomerium Head of Marketing | Formerly Roofstock, Instacart, Uber, Algolia, Google • 1y

    Some techniques that I would say work best in my experiences: Build Relationships: It's easy to get sucked into a world of transactional requests especially as a PMM. People want things, and we could fill up our plate with just burn down items. But really getting to know your xfn peers, understanding their true needs and earning their trust so they come to you for your input before decisions are made. Transparent/Open Communication: At Pomerium we default to "build in the open" mode because we'r ...Read More

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