Splunk Director, Product Marketing | Formerly Morgan Stanley • 10mo
Of course! I have hired PMMs from non-traditional backgrounds and they have performed exceptionally. I would look for transferable skills, industry experience and coachability as I evaluate them against PMM candidates. They can differentiate themselves in the following ways: Personas: Show your strengths and understanding of the market. Being in any customer-facing role, you must have a front row seat to pain points, buyer journey, competition, industry trends etc. Messaging: Show examples of ta ...Read More
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