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What's your average sales cycle length for SMB deals, and how do you try to shorten it?

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1 Answers
  1. Fabio Maglieri
    Fabio Maglieri

    Voyado Country Manager DACH • 8mo

    The desired average sales cycle should derive from your planning (Budget vs. resources). There are tactics to measure and reduce: 1. Qualify Early Use frameworks like BANT or MEDDIC to focus only on high-potential leads and avoid time-wasters. 2. Simplify the Process Offer clear pricing, short contracts, and easy demos or trials. Use e-signatures to remove friction. 3. Use Smart Automation Trigger timely follow-ups based on engagement (e.g., when a prospect views a proposal). 4. Build Trust Quic ...Read More

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