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How do you train and enable your Enterprise Customer Success Managers?

Wynne Brown
Board Member and AdvisorApril 11

Enterprise CSMs need to master quite a few things to be able to drive the highest ROI for their customers:

  1. Product: the extent of how technical a CSM should be will vary, but a CSM should be a master of using your solution

  2. Value: nobody should know more about the value the Customer wants than a CSM. And the CSM should be given clear tools and methods for calculating that value.

  3. Vision: matching the long term organizational goals of the Customer to the value of our product and the roadmap forward is something the CSM must always be attending to and adjusting

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