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How do you communicate the results of your experiments to stakeholders?

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2 Answers
  1. Sheila Hara
    Sheila Hara

    Barracuda Networks Sr. Director, Product Management • 9mo

    I set the expectation that experiment results aren’t just numbers on a slide — they’re a story about customer behavior and business impact. Structured Readouts – My team prepares readouts that always include the hypothesis, setup, results, and learnings. We use a consistent template so stakeholders know exactly what to expect. Balanced View – I expect them to go beyond “it worked/it didn’t.” We highlight both the quantitative results and the qualitative insights — often the “why” matters more th ...Read More

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  2. Julian Dunn
    Julian Dunn

    Chainguard Senior Director of Product Management • 9mo

    Less important than the format of communications is the content of communicating results to stakeholders. The following advice applies no matter whether the experiment is small and you plan to just report its results in a Slack thread, or the experiment is large / very impactful and calls for an entire slide deck. Remind the audience why we ran this experiment: what was ambiguous, why we didn't just decide to YOLO and build our preferred option, and why we decided to de-risk it by running an exp ...Read More

    380 Views

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