How can you influence the product roadmap if the product team has historically worked in silos and aren't necessarily interested / don't value PMM feedback?

This is a great question. An important thing to remember is Products should be built with a market in mind - and that's where a PMM comes in. They should be experts in th...

For me, it's a balance of "what's in it for you?" and "what are our shared goals?"Emphasize and give examples of how product marketing feedback aligns with their objectiv...

This is definitely a tough one. It can definitely be hard to break through to a product team who is either unaccustomed to the PMM role or who is just not interested in P...

Your ability to influence the product roadmap will require you to think outside the box a bit. Where are the gaps you see within your organization around product roadmap?...

If the Product team has typically worked in silos, is more established, or if there are other barriers like language or geography, establishing a relationship becomes mor...