How do you see the PMM market changing given some of the changes in the market?
Atlassian Head of Lifecycle Marketing, Portfolio • 1y
In general, it seems that the pendulum is swinging back to more generalist job descriptions. I'm seeing a lot more skills and experience related to traditional demand-gen...
4817 Views
Shopify Senior Product Marketing Lead • 1y
The marketing landscape is evolving significantly and it's a great opportunity to shift our approach to product marketing tactics. Here are some the biggest trends I thin...
4486 Views
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Enable VP of Product Marketing | Formerly Crossbeam, 6sense, JazzHR, Imagine Learning, Appsembler • 1y
The biggest trends we're seeing in the market are related to consumers having:more choicesless budgetmore pressure to performCausing:longer sales cycles"no decisions"stic...
1391 Views
Related Questions
What are some best practices or strategies to manage your PMM team during org and business changes?How is the PMM field changing with AI? Where do you see the future of Growth & Product Marketing heading? What skills will a future Growth & Product Marketer need, that he/she doesn't have today?Would you consider candidates looking to transition to product marketing? From sales for ex? How would you evaluate them? How can they differentiate themselves?What do you look for in an application for a PMM role from someone who is coming from an adjacent field, e.g sales or partnerships?How can I proactively be more strategic in order to provide value to Sales and Product in my PMM role as I start to build a case to be promoted into a Director role?