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How do you tell the same story across regions and segments to ensure the message is the same

1 Answer
Abid Chaudhry
ServiceNow Director, Product Marketing - Employee Experience & HRSD | Formerly Microsoft, AT&T, Endurance International Group3mo
Consistency doesn’t mean sameness. I learned that while working on a global product where EMEA, APJ, and North America all insisted they were “totally different markets.”...
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