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What are some tips for finding new ways to talk about the same problems? Or: How do you better differentiate your story when others in the space are talking about the same things?

2 Answers
Aurelia Solomon
Salesforce Senior Director, Product Marketing6mo
This is a great question and it's really hard to do. First, I would always remain true to your brand voice. If everyone is using the same word, you may need to use it in ...
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Lianne Stewart
The Narrative Office Owner | Formerly Meta5mo
Instead of talking about the same problems, try to say the thing that everyone else is avoiding. When you say what others aren't, you get noticed. Now, this does mean pus...
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