What are some tips for finding new ways to talk about the same problems? Or: How do you better differentiate your story when others in the space are talking about the same things?
3 Answers
Salesforce Senior Director, Product Marketing • 7mo
This is a great question and it's really hard to do. First, I would always remain true to your brand voice. If everyone is using the same word, you may need to use it in ...
2623 Views
UiPath Sr. Director of Product Marketing | Formerly Salesforce, Tableau, Microsoft • May 17
Aurelia and Lianne both point in the right direction. The thing I would add is what I have found after managing messaging for products at Microsoft, Tableau, and Salesfor...
174 Views
Upcoming Event
Mastering AI as a Product Marketer
Confluent, Twilio, ActiveCampaign
The Narrative Office Owner | Formerly Meta • 6mo
Instead of talking about the same problems, try to say the thing that everyone else is avoiding. When you say what others aren't, you get noticed. Now, this does mean pus...
200 Views