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What is the best format to report out the impact on product marketing material for releases when you don't have an automated reporting processes?

Sarah Khogyani Wolf
Coinbase Director of Marketing, Base | Formerly Lyft, Atlassian10mo
At Coinbase, we use a quarterly company-wide OKR process that helps tie marketing output directly to business goals. I’ve found it helpful to supplement this with a quart...
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619 Views
Rinita Datta
Splunk Director, Product Marketing | Formerly Morgan Stanley2mo
All you need is a repeatable narrative report that ties your initiatives and efforts for a release or a quarter to the resulting revenue impact, change in market percepti...
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392 Views
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