Thrive Capital Executive in Residence, Marketing • 6y
These terms are used so interchangeably these days—some may argue it’s not even worth separating them out. However, the challenges for each are slightly different and a nuanced approach can change the type of impact PMM and your company can have. Here’s how I think about these: Suite, portfolio: These are companies that offer a set of products that help solve problems in related areas, but aren’t necessarily interoperable or meant to be used together. Examples include the now-defunct iLife (i.e. ...Read More
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