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What product marketing skills are more important as AI becomes foundational to how we work?

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  1. Kuber Sharma
    Kuber Sharma

    UiPath Sr. Director of Product Marketing | Formerly Salesforce, Tableau, Microsoft • Jul 9

    The skills that get more important aren't the glamorous ones. They're the relationship-heavy, judgment-intensive ones that AI can't automate because they depend on context and trust that only humans build over time. Customer proximity. AI can synthesize what customers say in reviews, surveys, and win/loss calls. It cannot build the kind of trusted relationship where a customer tells you what they really think before they'd say it publicly. PMMs who invest in direct customer access rather than re ...Read More

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