Jam Khan

I'm not a fan of connecting metrics to promotions for a role like product marketing becuase there are so many other dependencies that can't be controlled. Rather I like t...

I actually don't that's true. We tend to be really hard on ourselves when it comes to messaging and positioning. The number of solutions in each vertical has just explode...

These days everyone is remote is it's important to establish a process that works for your organization. Content and collateral can exist in so many places it can overwhe...

International teams are no different and should go through all the same enablement. In my experience since international teams are used to getting a lot less they are scr...

There are few things i'd look at based on the rhythm of the business. How fast is the business growing? How fast is the organization innovating, and how fast is the sales...

Trusting the team and tracking key results and progress versus tracking what people are working on. Tracking what they are working on ends up being micromanagement. Thing...

Cultural nuances are a real thing. Get comfortable with not having the same amount of high touch, but bear in mind that the regional differences do matter. In the UK word...

The key here is consistency. Find a channel that works and stick to it. Else it becomes to fractured and fragmented. You can use a slack channel, you can have a dedicated...

This depends a lot on the companies business goals. In the beginning you'll be on the hook to support the GTM with assets so focus on content creation. It's pointless try...

Map out the various deliverables your team is responsible for. Some are consistent (launches) and others are point in time (website relaunch). List out all the stakeholde...