How is the PMM field changing with AI?
Okta Director, Product Marketing • 9mo
There’s a lot of AI hype but there’s also a lot that’s real. I firmly believe we’re approaching a dividing line in product marketing: those who know how to use AI effecti...
19153 Views
Grow Progress VP Marketing • 1y
I am beginning to see some shifts like presentations, videos, demo walkthroughs etc. leveraging AI to shorten laborious time spent, which is great! I think applying AI to...
1204 Views
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With the changing Search landscape (AI overviews, LLM, AI-assistant based search), how have PMM priorities shifted?How do you see AI reshaping the product marketing career path? Will AI replace product marketers? Or will it become a powerful tool for PMMs to use?What areas of product marketing will AI benefit the most in the next few years? What are PMM AI toolsHow can AI be used to take a large amount of public data and transform it into valuable insights on clients and target accounts for ABM?