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Robin Pam

Go To Market Lead, Payment Intelligence, Stripe
Robin Pam
Go To Market Lead, Payment Intelligence, Stripe

Podcast: Let's Talk Revenue with Robin Pam, Senior Director of Product Marketing at Optimizely

Let's Talk Revenue with Robin Pam, Senior Director of Product Marketing at Optimizely
Let's Talk Revenue with Robin Pam, Senior Director of Product Marketing at Optimizely
Let's Talk Revenue with Robin Pam, Senior Director of Product Marketing at Optimizely
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Added January 27, 2020Published in AMA's

AMA: Optimizely Senior Director, Product Marketing, Robin Pam on Influencing the Product Roadmap

Optimizely Senior Director, Product Marketing, Robin Pam

on Influencing the Product Roadmap

Go To Market Lead, Payment Intelligence
Stripe
Go To Market Lead, Payment Intelligence at Stripe
Your product team is not unique! I've never heard of a product team that sticks to deadlines exactly. The best lesson I've learned on how to mitigate this in enterprise software is that you can launch a product many times.  There are different ways to do this: pre-announce at your conference w...more
Go To Market Lead, Payment Intelligence at Stripe
Become an expert in a data set that's close to revenue. Knowing as much as you can about how market interest turns into revenue (i.e. your entire marketing & sales funnel) is the easiest way to make yourself indispensible to both product and company strategy.  When you know more than anyone el...more
Added August 29, 2017

Sharebird Answers: Robin Pam, Go To Market Lead, Payment Intelligence, Stripe

Sharebird Answers:

Go To Market Lead, Payment Intelligence
Stripe
Go To Market Lead, Payment Intelligence at Stripe
* Get email alerts from Google Alerts about each competitor.  * Set up a Slack channel for competitor news. You can grab Twitter feeds for each competitor through the Slack integration, pipe in the RSS feeds from their blogs, and have customer-facing teams post competitive intel in the ...more
Added August 9, 2017Published in AMA's

AMA: Optimizely Former Senior Director of Product Marketing, Robin Pam on Product Marketing

Optimizely Former Senior Director of Product Marketing, Robin Pam

on Product Marketing

Go To Market Lead, Payment Intelligence
Stripe
Go To Market Lead, Payment Intelligence at Stripe
Your list seems like a solid place to start. I'd categorize tools into a few areas: * Collaboration and communication: Writing and presenting is a huge part of the PMM role, so Google Drive and Powerpoint are key * Collaboration/planning: JIRA, Trello, Airtable, Asana, or any other tool ...more
Go To Market Lead, Payment Intelligence at Stripe
Apple is the gold standard in my book. They have a strong point of view and aesthetic, and every product has a story, launch, and campaign behind it. Square has emulated this model as well, and their website shines as a result.   In the SaaS category, Zendesk and Mailchimp are some of my favori...more