What are the characteristics and contributions of a top-notch sales enablement leader given your role in customer success?

A top-notch sales enablement leader has a few characteristics that make them so awesome:

• A broad knowledge of sales methodologies and techniques without being attached to any... a melting-pot of best ideas will likely be best

• An obsession with iteration: measure, improve, measure again, improve again, and so on

• A personable nature where sellers view them as a resource and not another TPS-report-demanding 8th boss

These characteristics can then lead to their core contributions:

• Run a cadence of sales trainings that sellers welcome (rare) since what is taught will clearly impact them making money (which leads to that rare embrace from sellers)

• Follow up on the trainings: sales managers have too many things on their plate and will want a partner in the sales enablement leader and team to surface what is working and what isn't and for whom on their team