Adobe Senior Director of Product Management & Growth (Creative Cloud) • 1y
Executive sponsors – if your org leaders don’t think PLG is a priority, it’s not happening. Period.
Effective structure – Every growth PM on the team needs to have the right balance of focus (depth) and scope (breadth)
Functioning ecosystem – The more intuitive the AB testing and analytics platforms are, the more seamless the operations of your growth team is. The more you invest in the squad – engineers, data science, design, PMs, operations – the more effective the outcome/impact is.
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