For PMMs used to performance-driven GTM, how do you recalibrate messaging and measurement when AI products evolve faster than the usual feedback loops?
1 Answer
Celigo Vice President Product Marketing | Formerly HackerOne, Cohere, Box, Google, Adobe • 7mo
This is a fantastic question because it gets at the tension every PMM feels in AI right now which is that the product is changing weekly, but GTM motions and measurement ...
442 Views
Upcoming Event
Mastering Market Research
Atlassian, Wiz, Splunk, Ting
Related Questions
Are there any GTM specific AI tools for Messaging you recommend?How do you see the PMM role evolving as AI evolves? Where should PMMs today start to shift their focus in skillbuilding to prepare for a future with AI?How do you foresee AI impacting the PMM role for being more efficient at what we do, realistically speaking to where the tech is currently at? Any examples of how it’s impacted you?What's your one go-to AI tool you'd recommend for PMMSHow can PMMs use AI to help the broader GTM organization?How do you think about messaging AI technology, considering that everything is now AI-powered?