Involve these functions in the actual development and execution of the research. the worst you can do is give the impression that research is a "black box" out of which slides with percentages come out!
This means make them part of identifying the key questions, reviewing whatever instruments you are using (to a certain degree, make sure you're not violating any best practices in the spirit of inclusion) and get a sense BEFORE launching what success looks like for a particular research intiative. Also, see my answer for creating a "customer-centric" culture! Helpful tips there, hopefully!