I am hiring junior product marketers. Hiring someone with experience is easier often as they have something relevant to talk about. I am hiring a junior / near fresher. So, no product marketing experience is expected. What things do I look out for? What questions do I ask? Any assignment that you can suggest?

Recruitment

4 answers

All related (41)

Rekha Srivatsan

Vice President Product Marketing at Salesforce • April 19

This is a fun challenge! Because most junior candidates are extremely eager to learn and super coachable. I'd ask: Does the candidate have excitement around the product? Or do they believe in the vis

28 Saves

Jason Perocho

Vice President, Product Marketing at Braze • March 10

When hiring a junior product marketer, I try and balance between hard and soft skills. For hard skills, I check to see if they are good at Diagnosing the market Identifying pains and benefits Writin

124 Saves

Abdul Rastagar

GTM Leader | Marketing Author | Career Coach at • June 11

The best product marketer who ever worked for me was a junior guy with no previous PMM experience. He really impressed me with his digital knowledge and customer focus. And he was eager to learn! I hi

57 Saves

Steve Feyer

Product Marketing Director at Eightfold • February 17

In the B2B world, I wouldn't consider hiring a product marketer who is truly new to the workforce. They will need too much handholding and don't have experience with a variety of tasks---I want at lea

17 Saves

2 Replies

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