Question Page

I'm on a new team and the only product marketing manager. How do you position your product marketing expertise as many colleagues do not know the different between marketing and product marketing?

Polomi Batra
Zendesk Director of Product Marketing9mo
Ah! That can be tough. But you can turn this into something good - this as a perfect opportunity to educate them about your role and become the go-to spokesperson for pro...
...Read More
1195 Views
Katie Levinson
MyFitnessPal VP Product Marketing | Formerly LinkedIn, Credit Karma, Handshake9mo
I've been in this exact situation in my career three times now, and it's actually a great opportunity because you get to define the function and really advocate for produ...
...Read More
497 Views
Upcoming Event
Mastering Market Research
Mastering Market Research
Splunk