What are the biggest frustrations you have as a product marketing manager?
The role of product marketing has become more strategic. How is it affecting you?
Flexera Chief Product Officer | Formerly Rackspace, Dell • 5y
One of the pillars of Product Marketing at Snow Software – where I work – is that we should “Be the glue between Marketing, Product, and Sales Enablement”. While this s...
1081 Views
Inngest Head of Marketing • 4y
Any frustrations I have are either a reflection of my ego getting in the way, or a failure on my part to communicate expectations or demonstrate value. Some examples: ...
499 Views
Upcoming Event
Mastering Market Research
Splunk
SolarWinds Director of Product Marketing | Formerly Veracode, Atlassian, Amplitude • 7y
For me right now - it's that the craft of Product Marketing isn't fully realized by both people in Product Marketing and companies. There is a pretty stark difference be...
1448 Views
Workday Senior Product Marketing Manager • 7y
Hiring! My big challenge right now, to quote our head of sales, is that there's not enough of me to go around. That's not meant to be self-congratulatory--when the need f...
1148 Views
Cisco Director of Product Management, Speech and Video AI • 7y
I absolutely agree with the response above. I believe the "Craft of product marketing" is many companies is relegated to "content" but in order to product content, people...
1019 Views
Zendesk Senior Director, Technology Marketing and Communications • 6y
I’m going to split my answer here because the additional question details suggest you may be feeling frustrated that PMM has become more strategic, but for me, the strate...
5482 Views
Related Questions
What are common struggles of product marketing managers?What is the best thing about being a product marketer and what is the biggest challenge? How do you overcome this challenge?What do you enjoy most about Product Marketing? What do you dislike?What size company have you found product marketing to be the hardest at? Where has it been most satisfying?What are 3 most important hard skills that a product marketing needs? Hard skills for example: coding, data analytics, communication, etcWhat are the most important relationships to get right as a Product Marketing Manager?