Product Marketing vs Product Management
For someone who is a mid-career (5-6 years in) Product Marketer and has an opportunity to lean into either PLG or SLG motions, which one would you recommend diving deep into?
How do you get product management to focus more on customer problems and solving them, and less on shipping features that customers don't need?
Career question: As a product marketer, how do you know if you're personally a better fit to be a product manager?
What does Product Management have to provide in their Project Briefs in order for Product Marketing to be successful?
What advice would you give to a product marketer looking to transition to product management, or vice versa?
What would you say is the most important objective of the Product Marketing team? The #1 objective that if achieved would impact your business the most?