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What are some examples of different projects that Product Marketing Managers at different levels would own? For example, a PMM vs a Senior PMM vs a Director of Product Marketing?

Lauren Hakim
Zendesk Director of Product Marketing | AI3y
This can certainly vary depending on the company! Here are some examples of areas that would be owned by different product marketing levels based on my experience: Messa...
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Mike Flouton
Boxford Capital Managing Partner | Formerly Barracuda, SilverSky, Digital Guardian, OpenPages, Cybertrust8y
This is going to vary widely by organization, and you'll find Jr. PMMs doing the same work in one organization that a director or even VP would in another. That said, as...
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1260 Views
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RJ Gazarek
SolarWinds Director of Product Marketing | Formerly Veracode, Atlassian, Amplitude7y
Another avenue that some companies take, is the TYPE of PMM you are. So you can be a product marketer, a solution marketing, a segment marketer, a vertical marketer - th...
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1235 Views
Louis Debatte-Monroy
Adyen Vice President of Product Marketing | Formerly TomTom ,Backbase3y
Rather than projects, you can link seniority to the type and complexity of the projects.The more Senior the PMM, the more complex and strategic projects they will be expe...
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421 Views
Carrie Zhang
Square Product Lead8y
This very much depends on the company and individual team lead vision so I will just chime in with what it is like at Square. In general, PMMs at Square cover a wide ra...
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8295 Views