What strategies help you reinforce your enablement efforts, so Sales fully comprehends and leverages what you are training them on?
5 Answers
Adobe Head of GTM Strategy, APAC & Japan • 2y
You have to be very clear up front around the objectives of the enablement effort itself. That is to say if you're running an enablement session on X product and its for ...
5307 Views
Shopify Head of Retail Product Marketing | Formerly GoDaddy, ClearVoice, AppBuddy, Scripps • 2y
In smaller settings, asking sales to playback what you've enabled them on helps reinforce enablement. Ask them to practice explaining a new feature to you or giving you a...
722 Views
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Eventbrite Global Head of Marketplace Marketing • 2y
Gamify your enablement trainings, whether during trainings or over chat forums like Slack or Google Meet. Ask questions that reinforce the most important takeaways from a...
921 Views
Enhance sales enablement effectiveness by focusing on engagement, peer endorsement, and concise content:Secure Early Buy-in: You need an endorsement from the top sales re...
191 Views
Intuit Principal Product Marketing Manager | Formerly Zoom, Atlassian, LinkedIn, Intuit + CPG • 1y
As you are seeking solutions to reinforce training materials on a product launch or key initiatives, it is always helpful to initially understand why this is necessary. A...
701 Views
Related Questions
How often do you reinforce your sales enablement training?Where does sales enablement end and sales strategy begin? You're looking to enter into a new vertical or go upmarket. What are the musts in terms of a successful sales enablement strategy in your experience? What is the best approach to working with sales? How can you make sure that your sales team understands how to use selling tools they're given and can sell the product?How do you collaborate with a veteran sales team who think they don't need enablement?