Sharebird
Communities
Product MarketingProduct ManagementDemand GenerationRevenue OperationsCustomer SuccessSales
MentorsAbout Us
Sign Up / Sign In
Question Page

What techniques do you use to train and enable sales teams on new enterprise product launches?

Enterprise Product Marketing
1 Answer
Katie Duzan (O'Brien)
Katie Duzan (O'Brien)•
Follow
Veeva Systems VP of Product Marketing • 3mo
Learn more from Katie
Techniques vary depending on the scale of launch and product vs feature, the number of sales teams/people, and your overall business model.But, generally:Know your audien...
...Read More
1421 Views
Upcoming Event
Mastering Market Research
Mastering Market Research
Splunk
Related Questions
What approaches have you found successful for upselling and cross-selling enterprise products to existing customers?How can someone transition from SMB or MM product marketing to Enterprise product marketing at a different company?
Communities
Product Marketing Community
Product Management Community
Demand Generation Community
Revenue Operations Community
Customer Success Community
Sales Community
Sharebird
Contact
Terms
Privacy
About
Social
LinkedIn