Treasure Data Director of Product Marketing • 1y
There's pros and cons to both.When it’s part of Marketing, PMM is often super connected to go-to-market execution and customer insights. But sometimes, it gets boxed into being “just the content team,” which is a missed opportunity. You can also get sucked into aligning with marketing metrics like MQLs, which typically forces you more to focus on marketing content than the product itself. When PMM is under Product, it’s usually closer to the roadmap and strategic decisions, but it can risk getti ...Read More
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