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How do you incorporate customer churn predictions into your revenue forecasts?

Revenue Forecasting
1 Answer
Zeina Marcotte
Zeina Marcotte•
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LinkedIn Senior Director, Strategic Accounts - LMS Sales Operations • 5mo
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I triangulate between a mix of forecasting methods to predict churn. At LinkedIn, one of our leaders created a metric called Renewal Incremental Growth (RIG) that looks a...
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