Andy Ramirez ✪

I recently posted that I haven't seen anything capture the publics imagination like ChatGTP since the first iPhone was announced. I'm tempted to say that generative AI ha...

As with most questions I'll answer there isn't a single answer, this really depends on where your team and company are and what the current needs are. Here's a few though...

Across every role in growth there's one common trait I try to ensure. The ability to look at seemingly disparate data, make sense of it, create hypotheses, and prove or d...

The marketer in me always wants to answer this question with "you rely on your experience and knowledge of your category, audience, and product to help you define the bes...

For existing customers one of the fastest paths to growth I've seen is creating virality. Find a way to get other users into the product and getting some value. Many B2B ...

Timebox input and quantify the impact. Art, music, and marketing are totally subjective. Not every thing is going to work for everyone, and not everyone's subjective opin...

I don't see them as fundamentally different than all up marketing KPIs, but the emphasis likely changes. Some you might value more are:Account penetration / engagement Av...

There are entire industries built around this question. I wish I could say my fondest wishes have been answered by any solution out there. Honestly this is another place ...

This is another question that is highly dependent on the needs of an organization, the current state of their growth team, and what resources they have today, etc. When I...

A fully burdened CAC/LTV (cost of acquisition vs lifetime value) model. This is very hard to do and even harder to do right but it is the only way to truly understand if ...