Armis Senior Director, Growth | Formerly Cloudflare, Gong, Genesys • 4mo
I start by making the goal conversation concrete. “Aggressive target” is fine as ambition, but execution needs math and constraints. My approach: Translate revenue target into pipeline by segment Use historical win rates, sales cycle, and ACV by segment. Separate net-new vs expansion contribution. Build two plans, baseline and stretch Baseline = realistic output at current budget and team. Stretch = what changes if we add budget, headcount, partner capacity, or conversion improvements. Prioritiz ...Read More
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