When a website is remodeled, are the URLs of the posts and pages kept? Is the positioning maintained?
4 Answers
6sense VP, Brand & Growth Marketing • 3y
In most cases, you would want to keep the URLs of the posts and pages the same. If the pages had good organic rankings, maintaining the URLs is essential to maintaining t...
2422 Views
Adyen Senior Marketing Manager | Formerly JFrog, Algolia, Docker • 1y
For SEO, especially rankings and links, it's really important to keep URLs and pages the same if possible. There might be a few bumps along the way, and some pages might ...
477 Views
Pipeline360 Chief Marketing Officer | Formerly Demandbase, Thomson Reuters • 1y
This answer depends on the setup of the new site. If it a site is more of a redesign (vs. a rebuild), then typically URLs are maintained. However, when a site is rebuilt,...
534 Views
Counterpart Marketing Lead | Formerly Issuu, OpenText, Webroot • 3y
I highly recommend implementing 301 redirects if you are changing your URL structure. This will help preserve some of the positive SEO signals you have generated. Keep th...
261 Views