Semarchy Chief Product Officer | Formerly Flexera, Snow Software, SolarWinds, AT&T, Microsoft • 1y
In our product meetings, we expect Product Marketing to bring the market and customer perspective to the table. While Product Management is focused on building the right solution, Product Marketing helps ensure we're telling the right story, targeting the right segments, and preparing the organization to bring the product to market effectively. Specifically, we look to our Product Marketers to: Bring customer insights, competitive context, and market trends to help validate problem-solution fit. ...Read More
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