Gartner defines SMBs as businesses with fewer than 1000 employees and less than $1B in revenue. That is broad – from microbusinesses that operate out of a solopreneur’s garage, to high growth, multi-channel retailers selling across borders. Their needs could also differ across industries, product types, and countries. When thinking about automation for SMBs, it’s important to think about who within SMB the product is aiming to serve and ask where automation can help them save time, grow sales, e ...Read More
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