As a product marketer, I run multiple projects simultaneously. In such a scenario, stakeholder management becomes an operational task. Is there a checklist that you follow to ensure efficiency?
6 Answers
Okta SVP Product Marketing • 3y
This is a common problem no matter what function you're in. Its about stakeholder management in complex, multi-threaded project environments. Really its about project m...
2767 Views
Adobe Head of Lightroom Product Marketing | Formerly Google, AdRoll • 2y
You're right, it's an operational beast! I use a multi-project checklist with:Projects & communication plansDACI charts for each projectPreferred communication styles...
2925 Views
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Anthropic Product Marketing Leader • 3y
Totally empathize with this! When projects start to creep into the "dozens of stakeholders" size, you end up with a lot of work just keeping people updated. Some golden r...
688 Views
Chewy Senior Director, Head of Global Marketing • 3y
I don’t use a particular checklist however I always like to build a stakeholder matrix. This is a framework that allows me to keep track of all stakeholders, their role i...
1316 Views
Amperity SVP, Head of Marketing • 2y
There is no checklist but a routine I do every week to ensure I progress toward my goals and feel a sense of accomplishment at the end of each week. Every Monday, I write...
522 Views
Former Director, Product Marketing & Demand Generation at You.com | Formerly LinkedIn • 2y
For a large cross-functional project, there are three keys to keeping everyone on the same page & running efficiently:Align on the high-level objective: When kicking ...
443 Views