I'm curious about the experience of others, which group has been harder to work with––Product or Sales? And why and how y'all work through issues?

I’ve been in consumer businesses during my career as a Product Marketing so I can only speak to working with Product. I’ve had a lot of great experiences with Product par...

In short, neither. I wouldn't look at this as "harder to work with" as much as I'd suggest investigating how you set up your goals and expectations. Both product and sal...

In most companies I've worked in, Product Marketing is often vastly outnumbered by Sales teams. The challenge is not usually in personalities or conflicting interests - b...

In my experience, it depends more on the actual people you work with vs the function. I have had both incredible sales and product partners that understood the big pictur...

I always say that Product and Sales should be the two best friends of Product Marketing! And I would say they both have their times when they are hard to work with or nee...