Zendesk Director of Product Marketing • 11mo
Yes, you’re absolutely right—PMM hiring is more competitive than ever, especially at companies where product marketing is seen as a strategic function. But the good news is, you can stand out—if you focus on the right things. Here’s what I’d recommend: 1. Bring clarity to complexity One of the biggest ways to stand out is showing that you can take something messy or complex and bring structure to it. Whether it's a go-to-market motion, a value prop, or a launch plan—clarity is your superpower. I ...Read More
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