What does the handover process look like between PM/PMM for your product roadmap?
4 Answers
LinkedIn Director of Product Marketing • 1y
One of my single most important learnings is that as a PMM you need to know when and how PM makes funding decisions. For example, at LinkedIn, our Product team does semi-...
4717 Views
OpenAI Product Marketing • 3y
Building on an earlier question, for a longer term roadmap (6-12 months out), I would get ahead of product’s planning process. One way PMM has been able to add value at G...
1913 Views
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Enable VP of Product Marketing | Formerly Crossbeam, 6sense, JazzHR, Imagine Learning, Appsembler • 2y
I don't view this part of the puzzle as an assembly line. I view the roadmap as a living organism that is nurtured by both teams. With this in mind - how we fuel the road...
450 Views
Google Global Head of Growth Go-to-market, Google Maps Platform • 2y
When I look at an external product roadmap, I see it as a coordinated effort where the product marketing team is accountable for delivering the roadmap, but the product t...
2943 Views
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